Through artists and wineries - The secret route wine of Jezreel Valley
The Wine Valley – Jezreel Valley Regional Wine Tourism Initiative
The Jezreel Valley, long celebrated for its heritage, landscapes, and agriculture, has in recent years evolved into one of Israel’s most promising wine tourism destinations. In 2021, fifteen boutique wineries joined forces under the regional brand “Wine Valley”, supported by the Jezreel Valley Regional Council. Together they promote local wine culture, strengthen the rural economy, and host regional festivals and professional events that draw thousands of visitors each year.
The Wine Valley initiative reflects a grassroots movement driven by local pride and entrepreneurial spirit. The Regional Council recognized the untapped potential of its vineyards and landscapes and took on the role of facilitator—planning, managing, and promoting the project as a sustainable tourism model rooted in authenticity and community.
The brand positions the Jezreel Valley not just as an agricultural region, but as a cultural and experiential destination where tradition meets innovation. Visitors encounter family-run wineries, local art, and culinary craftsmanship all framed by the valley’s breathtaking views and rural tranquility.
Since its launch, the Wine Valley initiative has achieved significant, measurable results at tourism growth, expand media exposure, new wineries, professional winemaking course, festivals and events and more.
Visitors at the Jezreel Valley today encounter a landscape where history, agriculture, and creativity intertwine. Between the rolling hills and vineyards, they meet winemakers who share their stories, taste wines produced from local grape varieties and enjoy farm-fresh meals paired with regional hospitality. Art galleries, open studios, and live music events enrich the journey, creating a multisensory experience that reflects the soul of the valley.
The Wine Valley is more than a tourism project it is a living network of people, land, and culture that celebrates the authentic spirit of Jezreel.
The Jezreel Valley, long celebrated for its heritage, landscapes, and agriculture, has in recent years evolved into one of Israel’s most promising wine tourism destinations. In 2021, fifteen boutique wineries joined forces under the regional brand “Wine Valley”, supported by the Jezreel Valley Regional Council. Together they promote local wine culture, strengthen the rural economy, and host regional festivals and professional events that draw thousands of visitors each year.
The Wine Valley initiative reflects a grassroots movement driven by local pride and entrepreneurial spirit. The Regional Council recognized the untapped potential of its vineyards and landscapes and took on the role of facilitator—planning, managing, and promoting the project as a sustainable tourism model rooted in authenticity and community.
The brand positions the Jezreel Valley not just as an agricultural region, but as a cultural and experiential destination where tradition meets innovation. Visitors encounter family-run wineries, local art, and culinary craftsmanship all framed by the valley’s breathtaking views and rural tranquility.
Since its launch, the Wine Valley initiative has achieved significant, measurable results at tourism growth, expand media exposure, new wineries, professional winemaking course, festivals and events and more.
Visitors at the Jezreel Valley today encounter a landscape where history, agriculture, and creativity intertwine. Between the rolling hills and vineyards, they meet winemakers who share their stories, taste wines produced from local grape varieties and enjoy farm-fresh meals paired with regional hospitality. Art galleries, open studios, and live music events enrich the journey, creating a multisensory experience that reflects the soul of the valley.
The Wine Valley is more than a tourism project it is a living network of people, land, and culture that celebrates the authentic spirit of Jezreel.